savings
How to Make Your Money Go Further This Christmas
With Mariah Carey blasting from supermarket speakers, the distant jingle of bells, and cinnamon wafting in the air, Christmas is right around the corner.
But, while the festive season is a time of celebration, it can often come with a hefty price tag.
This year, around a third of Britons are worried about the financial impact of Christmas, with 43% of parents feeling pressured to overspend.
Christmas doesn’t have to break the bank, though. By keeping spending in check and getting creative, you can keep costs low and spirits high. This week at The Salary Calculator, we’ll show you how.
Making a list, checking it twice
From Christmas trees and decorations to secret Santa and family get-togethers, on average, households spend around 29% more during the holidays.
“Behavioural research shows that when we make financial choices under pressure or fatigue, we default to instinct”
According to a recent YouGov poll, a median of £300 goes on presents, £150 on food, and £50 on seasonal travel.
And that doesn’t take into account all of those little extras.
“Christmas becomes expensive not just because of the big purchases but because of the dozens of small, unplanned decisions people underestimate,” said financial wellbeing expert Sarah McCalden.
That’s how spending can spiral.
“Behavioural research shows that when we make financial choices under pressure or fatigue, we default to instinct rather than conscious planning, which is why overspending feels almost automatic in December,” McCalden added.
McCalden advises starting by choosing your overall Christmas limit and dividing it into clear categories: gifts, food, travel, and social events.
“This reduces decision fatigue and gives your brain a framework to follow and track your spending weekly throughout December,” she noted, explaining that most people underestimate their actual spending by up to half.
Using a budgeting app can also help you track your spending and check whether you can cut anything out.
Second-hand gifting and homemade decorations
Alongside putting a spending limit on purchases, shopping second-hand can be a great way to make your money go further.
With some items costing around a fifth of the retail price, charity shops are an avenue for affordable gift-giving, while giving back at the same time.
Most charity shops have a dedicated kids section, so whether you’re on the hunt for an action figure, a children’s book or a monopoly set (although, maybe best skipped at Christmas), there are options for all ages.
Last year, Oxfam found that a quarter of adults planned to buy second-hand gifts for children at Christmas.
To find more specific wish-list items, you can also grab a pre-loved bargain at an online second-hand marketplace like eBay, Depop, Facebook Marketplace or Vinted.
And from baubles to stockings, this time of year, charity shops are overflowing with Christmas decorations at a fraction of the retail price.
Or, you can make your own.
Foraging for Christmassy foliage can be a fun activity to enjoy with friends and family that adds a festive touch to your home, entirely for free — whether that’s evergreen pine arranged on a table, fir leaves and berries for a homemade wreath or hanging branches.
If you fancy getting even more crafty, you could try making your own snow globes using old jars, collecting and painting pine cones, or crafting a wooden spoon angel.
The same goes for presents. Christmas biscuits, chocolate truffles and honeycomb all go down a treat, and can be made on a budget.
Budget-friendly feasts
And while food costs are up this year, putting together a tasty Christmas dinner doesn’t have to cost the earth.
Start by checking out supermarket comparison websites to find where you can make the biggest savings.
According to a recent Which? analysis in November, Aldi won the crown for the cheapest supermarket, with 70 items costing £121.22 on average.
Waitrose (£166.79), Ocado (£154.37) and Sainsbury’s (£141.62) were comparatively the most expensive.
But, by shopping at some supermarkets, you can keep the cost of Christmas lunch as low as £11.93 for four.
It’s worth noting that store loyalty cards can help you bring down your supermarket spend, too, and this year, some offer customers Christmas rewards and freebies as well.
Yellow stickers can also be great for last-minute deals, while the Too Good to Go app can help you find low-cost food from supermarkets, cafes and restaurants. And from bubbly to Christmassy confectionery, own-brand alternatives can save you a pretty penny.
If family and friends are coming over for grub, asking them to bring a side dish or take on trifle duty can also lighten the load.
Any leftovers from Christmas day can be whipped up into sandwiches, soups, stews or even a re-roast — the rest can be frozen.
Avoid spending what you can’t afford
With Black Friday deals and Buy Now, Pay Later options at checkout, it might be tempting to go beyond your budget or delay payment, especially when one in four people who celebrate Christmas can’t afford to set money aside.
“Christmas should be about joy, not debt”
However, charities urge caution when it comes to Christmas credit.
This year, debt charity StepChange research found that for more than two in five borrowing, it will take more than six months to repay the credit they use this Christmas. For nearly one in five, it’ll take more than a year.
“Christmas should be about joy, not debt – but we know the pressure to spend can feel overwhelming,” said Grace Brownfield, Head of Influencing and Communications at National Debtline, who advised talking openly with friends and family about what you can actually afford.
“Honesty can ease the pressure and avoid misunderstandings,” she noted. “Most importantly, avoid borrowing for presents; the short-term excitement isn’t worth months of stress.”
And you don’t have to spend money to have fun. This year, swap Santa’s Grotto and the ice skating rink for some Elf on the Shelf magic or a scavenger hunt. Have a stroll to check out the festive lights, get stuck into a Christmas movie marathon and check out free local events in your area across the Christmas period.
And, if money worries are stacking up, know you’re not alone.
Brownfield recommends reaching out for help as soon as possible. National Debtline offers free, confidential help at 0808 808 4000.
None of the content on this website, including blog posts, comments, or responses to user comments, is offered as financial advice. Figures used are for illustrative purposes only.
Green home upgrades to help you save money
Although the energy price cap dropped to £2,074 on 1 July 2023, it’s still significantly higher than it was before, and many are still struggling to pay their energy bills. As a result, many are looking for ways to make their homes more energy efficient with green upgrades. In fact, research shows that 72% of homeowners want to make their homes more energy efficient, and 40% reportedly have plans to make improvements before the end of the year.
This week, at The Salary Calculator, we’ll walk you through the following:
- Green tips that can help you cut back on energy usage and save cash
- Some of the top green upgrades, how much they cost and how much they save
- Grants and incentives to assist you access upgrades
Green tips that save cash
You’ll be glad to hear that green upgrades don’t have to cost the earth and small changes can indeed have a huge impact. LED bulbs are one of these small changes. These bulbs are far more energy efficient than halogen bulbs. They last five times longer and use 80% less energy while producing the same amount of light. Aside from this, there are emissions savings to be had. In fact, the Energy Saving Trust found that if everyone made the switch, yearly, 1.7m tons of carbon emissions could be saved!
So what’s the full cost versus savings breakdown?
The upfront costs of a LED light bulb are around £5.40 upfront, and with £19 in energy costs across a 20,000-hour lifetime, this amounts to £24.40. However, research shows you can save £153.40 by upgrading just one bulb to LED.
Weather strips are also a low-cost way of both weatherising your home and saving money. Air leaks in your home can mean that both hot and cold air escape. Some estimates are that you can access between 10-20% annual energy savings. So what’s the initial cost? Just £3. The savings? As much as £669 after five years, according to some estimates.
Smart thermostats, meanwhile, have also been highlighted for their ability to assist in keeping bills low. Once you’ve got a smart thermostat installed, you’ll be able to be in control of your heating – even when you’re not at home, adjusting your home’s climate. Makes like Tado even provide you with monthly bill predictions and room-by-room comparisons. While varying from around £100-£200 for installation, Google’s Nest estimates that people can save up to 16.5% of their energy usage. Tado, meanwhile, says this can go up to 31%.
And, from one smart device to another, smart metres can also help people be greener and get more insight into their energy usage, which, in turn, can help you take action. Research from Smart Energy GB found that if everyone made the switch, savings could go as high as £560 million.
If you want more ideas on green tips, Nationwide recently launched a tool which gives people more insight into how to make their properties greener.
Green upgrades
Beyond small changes like LED lights and weather strips, if you want to make some larger changes, there could be even more savings to be had. Roof installation, for example, magnifies the impact of weatherstripping, helping you reduce both heat loss (up to a 25% reduction) and heating bills. While you’ll spend an average of £550, you could save £2,079 after five years. Not only that, you’ll also shrink your carbon footprint by around 530kg a year.
Double glazing can also be a barrier to heat loss. Estimates are that people in Britain lose between 10- 40 per cent of their heat through their windows. However, double glazing can lead to big savings – up to £235, while reducing your carbon footprint by 6%. Some research has found it can even boost house value. It’s an investment that takes time to pay off, but there will be a payoff. Head over here for a full breakdown.
Rooftop solar panels are another way to make big savings – although there are also some big upfront costs, too. Prices will vary depending on system size and number of panels, but research shows that:
- Installing a 3kW panel system with 12 panels could cost you between £5,000 to £6,000 to set up, but will save you around £850 a year on bills, and after 25 years, around £21,250
- For a 5kW panel system with 20 panels, you’ll be set back between £8,000 and £9,000, saving you £1,460 and up to £39,550 after 25 years.
- If you decide to go bigger than this, with a 6kW panel system that has 24 panels, you’ll pay between £8,000 – £9,000 but save over £1,460 and over £40,325 after 25 years.
Grants and initiatives
These bigger investments in green upgrades can set you back quite a bit, as we have seen, despite their long-term savings. However, there are grants and initiatives which can assist you in greening your home.
While the Green Homes Grant, which is no longer open to people, might have been deemed a “slam dunk fail” by the Public Accounts Committee (PAC) report, there are other schemes being delivered regionally.
For example, back in March 2023, the government announced that £1.4 billion would go to authorities, providers of social housing and charities to upgrade homes and off-grid households with energy efficiency measures.
Cumberland Council and Westmorland and Furness Council are some of the recipients of funding from the government Home Upgrade Grant Phase 2 (HUG 2) scheme, having been successful in their bid for a minimum of £12.4 million.
The ‘Bright Green Homes’ project across the South West will also see over 500 households in Bristol, North Somerset and Bath & North East Somerset (BANES) receive funding for energy efficiency and renewable upgrades.
Similarly, the Cambridgeshire and Peterborough Combined Authority Consortium secured £82,313,888 in its Home Upgrade Grant Phase 2 funding bid.
A full list, along with eligibility criteria, can be found here.
Some energy companies also offer free insulation or grants to assist you with making your home more energy efficient, in line with the Energy Company Obligation (ECO) Scheme. Learn more about that here.
Navigating saving accounts in 2023
Interest rates are going up again, with the Bank of England (BoE) taking its base interest rate to the highest level in more than a decade; this is the twelfth time it’s been hiked. While this means higher mortgage rates and borrowing costs, it should be good for savers, however, UK banks are being accused of short-changing customers.
This week at The Salary Calculator, we’ll walk through how to navigate savings accounts amid the hullabaloo and cover the following:
- Where can savers get better returns?
- Can savers get better returns?
- Should you lock your money in a savings account?
- Is it time to go flexible?
What’s going on with interest rates?
Back in February, the chief executives of the four biggest banks in the UK – Lloyds, NatWest, HSBC and Barclays – came before the Treasury Committee to discuss their low rates. Harriett Baldwin, who chairs the committee, concluded that the nation’s biggest banks need to “up their game and encourage saving.”
Baldwin noted that while other products are available to those who hunt, these banks are offering “measly easy access rates” and further noted that loyal customers are being squeezed to “bolster bank profit margins.” Elderly and vulnerable customers who rely on High Street bank branches were identified as those most vulnerable to what she called the “loyalty penalty.”
Indeed, Which? recently published data from its analysis of three years’ worth of savings rates and found that despite the base rate rising, many high street banks are still offering less than 1% on instant-access accounts.
Indeed, the City watchdog, the Financial Conduct Authority, recently warned banks that it would consider taking “onerous intervention” if savers don’t start to benefit from interest rates.
Can savers get better returns?
According to MoneySavingExpert, anyone with a savings account should not be earning less than 3% interest “at the very minimum.” And, when it comes to rates, Saffron’s new product has been deemed market-leading, offering a fixed 9% interest rate.
However, while this is a great deal, it’s only available to those who have been with the bank for a year or more – ruling out a lot of people. Similarly, Skipton building society is not far behind with its rate of 7.5%. But, again, this deal is only up for grabs to those who joined before May 31st, and allows customers to save up to £3000 a year.
Plus, while these regular savings accounts look attractive, it’s important to note that not all that glitters is gold; there will be restrictions on how much you can pay in, plus, the headline rate is only paid on the first month. After this, you’ll typically end up with just over half the advertised rate.
Should you lock your money in a savings account?
When criticised by the Treasury Committee over easy access rates, Nationwide BS and Virgin Money said the reason banks are more comfortable with higher rates for fixed-term products is that they provide more “certainty and stability.” This is, of course, the attraction of fixed-term rates, you can get more bang for your buck, so to say. Indeed, fixed-term rates are now almost double what they were this time last year. This explains why savers invested nearly £40bn into fixed-term savings accounts in the first quarter of 2023. Plus, by preventing you from accessing your money, you won’t be tempted to dip in.
Some of the best rates right now – at the time of writing – include Tandem Bank’s 5.35% rate, paid over a five-year term, accessible with just £1; National Bank of Egypt, meanwhile, offers 5.25% if you lock up your money for a year, however while you’ll have access to your money sooner, you’ll need to save a minimum of £10,000.
With a global recession looming, however, some suggest that, for the short-term at least, fixed-term deals could be more secure, especially if you’re saving for something in particular that requires a deposit or the like.
Of course, you’ll need to weigh up some of the disadvantages of being locked in. Alongside not having access to your money for a set period of time, when better deals crop up, you won’t be able to switch and make the most of them.
Is it time to go flexible?
Flexible rates have the advantage of letting you take out money when you want to, but you will pay for this benefit with lower rates. Plus, rates are variable, which means that they can either go up or down.
Right now, the top two rates on the market are delivered by West Brom Building Society and Principality Building Society, offering 4% and 3.88%, respectively. However, both only allow two withdrawals a year, so while technically flexible, they are more restrictive than, say, Secure Trust Bank, which offers 3.85% and unlimited withdrawals. Tesco Bank, meanwhile, offers 3.45% with a bonus of 2.45% for 12 months.
Ultimately, your decision should be informed by your circumstances, and you should think about whether you’ll need more flexibility in terms of access.
In an article for The Guardian, a UK Finance spokesperson said that the instant rate market is more competitive, “with a range of fixed and variable rate products available and encouraged customers to shop around for the product and interest rate.”
Financial prepping for summer holidays
As the sun finally begins to emerge from behind the clouds, summer is on its way. So, it’s likely that you’ll be thinking ahead to possible getaways, whether that’s relaxing by the beach, cocktail in hand, exploring ancient city ruins, or hiking up a mountain.
Financial prepping is key for ensuring you have enough saved up to really enjoy wherever you’re visiting, and get the most out of your holiday.
This week, at The Salary Calculator, we’ll run through:
- Helpful budgeting tips to get you ready for your break
- Weighing up holidaying at home or abroad
- Holiday homes, hotel rooms and camping
- Finding free and discounted activities
Helpful budgeting tips
While inflation is currently at a high point (10.1 per cent) and causing continued financial concern for many, predictions are that it’s due to fall below double digits. Likewise, energy prices are also predicted to drop by July. Considering those in the UK have been hammered with high prices as of late, the gradual ease could leave you with more in your pocket than expected, which could go toward your holiday budget.
According to research, over 70% of the UK’s adult population currently do not have a budget plan, regardless of whether for a holiday or more long-term goals. However, budgeting can help you figure out how much you spend each month, areas you can cut back, and, crucially, help you can realistically save.
There are plenty of apps that can do the hard work for you, too. As outlined in our previous article, apps like Money Dashboard can help you pinpoint overspending and categorise spending, while Hyperjar provides you with specific jars for different savings purposes.
To put that into real terms, the former, in collaboration with the University of Edinburgh and Harvard Business School, found that new Money Dashboard users typically saved 14% of their discretionary spend in the first month.
Once you’ve identified key areas where perhaps you’re overspending and you’re looking to increase your holiday savings further, some of the below tips could help you cut back in ways you hadn’t thought of:
- Meal prep: planning your weekly meals ahead of time means that not only do you shop with purpose and better consider brand prices, but you’re also less likely to be tempted by takeaways and eating food out.
- Invite friends and family over to your home rather than going out for drinks. Research shows that it’s far cheaper to drink in rather than out; in fact, statistics from the Office of National Statistics show that alcohol is three times cheaper in supermarkets, so there are lots of savings to be made.
- Switch supermarkets: There is a huge range of supermarkets in the UK and plenty of fantastic budget choices. Aldi and Asda have both stolen the crown for the top-budget supermarket multiple times.
- See whether or not you can pay less on bills and subscriptions. With regard to bills, price comparison sites are your friend, and once equipped with the figures, advocate for yourself by negotiating with your supplier.
More and more people are employing this approach, too. A 2022 report by GlobalData, for example, found that 40% of UK adults planned to cut back on shopping in order to go on holiday this summer.
Holidaying at home or abroad?
A key decision that will hugely impact your financial preparation for your summer holiday is whether or not you’ll stay at home or travel abroad.
If holidaying abroad and travelling to Europe via the Eurotunnel can save you a big chunk of money, it’s also far more environmentally friendly. Eurostar, for example, estimates that taking the train from London to Paris saves more than 90% of the carbon emissions per economy-class passenger produced by flying. By travelling via the Eurotunnel, you also don’t need to worry about paying extra for luggage – so there are even more savings to be had there.
If flying is the only option, it’s likely you’ll be feeling a little concerned about the price of flights; after all, a number of factors have sent them skyrocketing, including high demand following the pandemic, as well as high inflation and fuel prices.
When you are looking for flights, though, make sure you clear your cookies. Many airline sites use cookies to monitor what kind of flights you’re searching for and then, through dynamic pricing, hike the prices up. Clearing your cookies means that they don’t have this data to inflate flight prices.
It’s also worth looking at what apps are active in the area you’re visiting. BlaBlaCar, for example, allows you to book into a carpool, which can be great for solo travel from a social aspect and can help with savings too. The same goes for EatWith, through which you can eat with locals as part of groups and can help with saving on eating out.
Holiday homes, hotel rooms and camping
Another factor bound to impact your holiday financial prepping and planning is where you plan on staying, whether a holiday home booked through a site like Airbnb, a hotel or a campsite.
Research from TripAdvisor shows that holiday rental properties can be up to 64% cheaper for a one-week stay when compared with hotels. This is especially true if you’re travelling in a group. One of the most popular sites to access such properties is Airbnb, for which there are also discounts and promo codes.
With regard to the price of hotels, data from Hopper shows that prices in the US averaged $212 per night in January 2023, 54% higher than the previous year, and summer is likely only to push prices further. While prices will vary widely depending on where you visit, globally, inflation and supply chain problems mean that hotels are, across the board, more expensive. So, it’s something worth bearing in mind when financially planning for your summer holiday.
While so-called ‘staycations’ have typically been the cheaper holiday option, in recent years, they have increased in price. According to Travelodge, shorter multi-location trips can help make things more affordable.
Camping is another option for those who want a stripped-back low-cost holiday in nature. ‘Glamping’ alternatively can offer the same, albeit with a few more frills.
Making the most of free and discounted activities
According to research by Staysure, UK holidaymakers in 2022 budgeted for £420 per person to spend while on a one-week holiday, which included money for activities. In the current climate, that’s quite a bit to save, and while it’s likely that you’ll want to spend some money on activities, doing your research ahead of time can mean that you unlock a whole range of free and discounted activities.
Festivals, museums, craft fairs and outdoor concerts are all great options that often cost little or no money. Likewise, make sure to utilise your concession status if you have one. There are also plenty of apps that can help you along the way, including:
A rundown of the best budgeting apps
As we enter a new financial year, it’s always worth doing a spring clean of your finances to see where you’re at, plan ahead, and save – if that’s on your agenda. This is where budgeting apps come in. These days, there are so many to choose from, with each offering a range of different features perfect for accommodating people’s varying needs.
This week, at The Salary Calculator, we’ll walk you through the following:
- How to find the best budgeting app for you,
- How a budgeting app can benefit you,
- Some of the best apps on the market right now.
How to evaluate which is the best budgeting app for you
When you’re determining the best budgeting app for you, there are a number of factors that you’ll want to consider; for example, first and foremost, it’s important to check that the app is available on your device – so check whether it’s available on App Store (for iOS) or Google Play (for Android).
Another consideration is whether or not the app is free, or offers a free trial. Luckily, the majority of the best apps on the market are entirely free and offer a wide range of features. However, there are apps that are tiered and only offer users certain features based on their subscription level.
An incredibly important feature of an app, especially when you’re providing personal information and, in some cases, access and syncing to your bank accounts, is security. In such situations, assurance that your data is protected is of utmost importance. Check to see if the app is FCA regulated, whether there’s multi-factor authentication to prove your identity, and encryption.
Customisability is also a key consideration, and having the option to make a budgeting app work for you, and add your own spending, budgeting, and saving categories can really help you get in control of your finances.
How can budgeting apps benefit you?
Budgeting has a whole raft of benefits, including giving you insight into your spending habits. This is especially true with apps that have a more visual element and include graphs and charts. Seeing this data organised into clear categories can really help break down the numbers.
Once you have a snapshot of your spending habits, this can give you the power to identify areas where you could be overspending and, subsequently, help you create a savings plan. Savings plans can have a wide range of different applications, whether it’s wanting to save for a holiday, a new course, or even more long-term goals, like saving for the deposit on your first house, or creating a retirement fund.
Another element of this could be creating an emergency fund, which can act as a parachute when facing financially difficult times.
What are some of the best budgeting apps?
Below, we’ll walk you through some of the best budgeting apps on offer.
Money Dashboard – This app is award-winning and stole the title of ‘best personal finance app” in 2017, 2018, 2020 and 2021. It allows you to categorise your transactions automatically and is also highly customisable and comprehensive. Another plus is that it is very visual, with graphs and charts that help break down your income and expenditure easily. It also has an income and expenditure prediction function and is totally free with no premium features.
Some of the drawbacks are that it’s not the easiest budgeting app to set up, and it takes a fair bit of input to personalise and categorise.
Plum – Plum is similar to Money Dashboard, but instead utilises its AI function to calculate how much you can afford to save, based on your previous spending habits. Further to this, based on its analysis of your data, it also makes recommendations for how to save.
It does, however, have tiered membership, all offering different features, which are as follows:
- Plum Basic – free
- Plum Plus – £2.99 a month
- Plum Pro – £4.99 a month
- Plum Premium – £9.99 a month
With all premium tiers, customers also have the option of a free 30-day trial.
It’s also important to note that there are different pockets where you keep your funds. The primary pocket offers instant access to your funds but does not pay any interest and is also not protected by the Financial Services Compensation Scheme (FSCS). Easy Access pockets are FSCS protected, but also require you to give one day’s notice for withdrawal of funds and pay interest. With premium accounts, you can also access higher interest.
Hyperjar – This app is often highlighted as a go-to for couples and families and is a budgeting app with a twist. With this app, you use a prepaid card, which you load your money onto. From there, via the app, you assign money to different jars which you label. A useful feature is that you can even auto-link shops to the jars and use those jars to pay when you visit a particular store.
When abroad, you can use this for purchasing goods and services with no foreign transaction fees applied.
Any money that you load onto your cards is managed by Modulr FS Limited, an authorised Electronic Money Institution which is regulated by the Financial Conduct Authority, but your money is not covered by the FSCS. Another drawback is that you can’t make ATM withdrawals with this app.
Cleo – Cleo targets the younger generation and has been dubbed the Gen Z super app. It’s a money management app that uses an AI chatbot as a financial assistant. It tracks your spending patterns, helps you manage your budget, and recommends amounts to save in your Cleo Wallet.
Unlike some of the other apps on our list, it’s simple and straightforward to set up; that said, the free version of the app is considerably more limited than some of the other free apps on our list.
Its premium versions include:
- Cleo+ which costs £5.99 and comes with an overdraft service that’s interest-free and must be paid back within 3 to 28 days and also offers cashback.
- Cleo Builder, on the other hand, is a much pricier version, at £14.99 per month, and primarily functions to improve your credit score.
Emma – Like some of the other apps we’ve listed, Emma uses open banking to connect and combine all your bank accounts, investments and credit cards. This means that you can get a snapshot of all your spending in one place. One of the key free features of Emma is that it allows you to identify all of your different subscriptions, even the ones that you’ve forgotten about.
You can also enter your payday date and set a monthly budget and it offers a fee tracker and savings advice. This is another app which is easy to set up and navigate, which is a huge plus for those who don’t feel particularly tech-savvy, but there are some drawbacks. The Emma app doesn’t work with all banks, for example; compatible banks include:
- American Express,
- Barclays,
- First Direct,
- Lloyds,
- Nationwide,
- NatWest,
- TSB,
- Revolut,
- Starling Bank,
- Monzo.
Additionally, the app doesn’t offer users a day-by-day or month-by-month comparison, so it isn’t as comprehensive as other apps.
Likewise, as with some of the other apps on our list, you won’t be able to access some of the features without premium subscriptions:
- Emma Basic is free,
- Emma Plus is £4.99 per month,
- Emma Pro is £9.99 per month,
- Emma Ultimate is £14.99 per month.
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